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Are You Content With Your Content ?

Are You Content With Your Content ?

Happy end-of-summer, everyone! No more scorching sunshine forcing us indoors because we’d rather stick pins in our eyes than sweat on a shed-damp sunbed by the nettles. There was no glistening pool by the Med; instead you forked out forty quid for a kiddy paddler from...

Everyone’s a copywriter

Everyone’s a copywriter

I’ve had a lot of jobs. Perversely, I enjoyed living on my nerves and sweating over credit card bills. I was a good(ish) employee but I worked in a grant-led sector. Twelve months into a twenty-four month contract I’d find myself sweating over a grant bid in a...

A post with no jargon…?

A post with no jargon…?

  I’m setting myself a fun copywriting challenge today. How do you fancy reading a short blog on the joys of copy but minus abbreviations like ___ and ___? And let’s not forget that vital cog in the digital marketing machine, _____. You up for it? Great. Let’s...

There’s a copywriter out there for all of you

There’s a copywriter out there for all of you

  When you need a copywriter, the screech of frustration inside your head triggers an alarm at Copywriters HQ. Your Word Wizard is carefully selected by the Fairy Copymother and is sent to your front door via umbrella, clutching a carpetbag and bearing a stern...

Chronic, Schmonic!

Chronic, Schmonic!

  Hello, my name is Sarah and I’m a copywriter who enjoys reading crime procedural novels, crafting unsuccessfully and simultaneously eating and avoiding eating chocolate. I have a wonderful family and lots of fabulous friends who also enjoy crafting and trying...

The busyness of business

The busyness of business

  In the not too distant past I attended a retreat. Before your brain conjures up images of shaven-headed buddhists, bean stews and 4 am meditations, this was a business retreat with actual beds, baths and flipcharts. (I am not denigrating buddhist retreats, they...

Keep The Faith

Keep The Faith

  I’m a bit old-fashioned. I don’t like coffee (but oddly, I love coffee cake). Hand me a cup of sweet tea with a deep Majorca tan three times a day and I’ll do anything for you. Takeaway coffee cups make me very sad. Why can’t coffee aficionados drink their...

Grow weeds and help the planet

Grow weeds and help the planet

  The internet is awash with people pushing their green credentials. Which is, largely, a good thing. So, I’m going to join them and offer some nuggets of wisdom (don’t worry, I have weeks of experience in the field of environmental policy.) “Hark, Shipshape,”...

Coronavirus and Creme Eggs

Coronavirus and Creme Eggs

  Coronavirus is a lot like copywriting. People misspell it all the time. Seriously though, isn’t this all a bit rubbish? Did you honestly think that you’d be saying ‘self-isolation’ multiple times a day in a completely normal manner, without raising your...

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